11X Projected ROAS on Luxury Flooring Installations Achieved with Meta Ads

Explore how our strategic Meta Ads approach propelled one of our flooring clients to achieve an 11X projected ROAS, along with 96 high-intent leads and a massive surge in daily lead volume.

Hey! Just Imagine This Was Your Business.

Projected Return on Ad Spend (ROAS)
+ 0 %
Pre-Qualified Messaging Leads filtered for high-ticket projects
+ 0 %
Increase in daily lead volume within the first two weeks
+ 0 %

How We Earned These Results

We’re a content marketing agency that understands words. And how they impact your brand’s image and perception. That’s why we follow a logical process to ensure you get the right content strategy.

The Business

A high-quality flooring installation company that was struggling to find an affordable way to reach homeowners planning major renovations.

The Goal

The primary goal was to increase lead quality, focus on high-margin luxury installs, and establish a controllable growth engine for high-end flooring projects.

The Strategy

We crafted a visual and data-driven Meta strategy to ensure our client reached high-income homeowners ready for luxury renovations.

Step 1 — Visual Project Hooks:

We deployed “Before & After” carousel ads to stop the scroll and showcase the quality of craftsmanship.

Step 2 — Lifestyle Targeting:

We focused our budget on homeowners with a high affinity for home improvement, interior design, and luxury real estate.

Step 3 — High-Ticket Filtering:

 We implemented a “Chat for Quote” funnel that prioritized leads with a $10,000+ project budget.

The Work

We crafted a visual and data-driven Meta strategy to ensure our client reached high-income homeowners ready for luxury renovations.

The Results

+ 0 %

Pre-Qualified Messaging Leads filtered for high-ticket projects

+ 0 %

High-Intent Leads

+ 0 %

Average Cost Per Lead

Our approach turned their social media into a premium lead-generation asset. 96 leads were generated for luxury installations, outperforming the industry average lead cost by over 50%.

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